![](https://www.paulet.co.uk/wp-content/uploads/2023/01/Slide3.jpeg)
22 Jan 2023
Y10 iMedia students creating visual identities
Our Y10 iMedia students have been learning that identity is a vital component of any business, product or brand. A visual identity communicates values and core principles to the consumer, user or customer. It makes a brand recognisable and helps sell a product or idea to a target audience.
Our students have been making logos using shapes, typography, colour and composition.
![](https://www.paulet.co.uk/wp-content/uploads/2023/01/Slide3.jpeg)
![](https://www.paulet.co.uk/wp-content/uploads/2023/01/Slide2.jpeg)